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How to Migrate Your Website from WordPress to Craft CMS Without Losing Data or SEO

Website Development Company

Transferring a website from WordPress to Craft CMS is a strategic move for organizations to achieve greater control, flexibility, and security. Although very popular, WordPress is typical of a complex structure that can have technical requirements, accompanied by a highly customizable content management system that many expanding businesses consider priceless. Nevertheless, it should be mentioned that this process of migration can be challenging, particularly for those who plan to preserve their ranking in the search engines and protect all current data.

This piece of content is a step-by-step guide to the WordPress to Craft CMS migration process, without any loss of useful information and search engine rankings in between. This guide is derived from industry best practices used by experts like Maven Group, a well-known player in contemporary web solutions.

Why Switch from WordPress to Craft CMS?

WordPress is ideal for rapid deployment of a website and has lots of plug-ins. But with more advanced business needs, limits are crossed in aspects like performance, personalized workflows, and security.

Craft CMS has a developer-oriented, more agile architecture, with an organic control panel, matrix content management, and localisation out of the box. It is designed for custom digital experiences, the perfect fit for organisations that need things to adapt as they grow.

Step-by-Step Migration Without Losing Data or SEO

Assess Your Existing WordPress Installation

Perform a comprehensive audit of your current website. Get to know the layout, number of posts/pages, plugins, custom post types, user roles, and current SEO status.

Utilize tools such as Screaming Frog, Google Analytics, and Search Console to help benchmark traffic, indexing, and top-ranking content.

 Backup Everything

Make a full backup of your WordPress site, files, themes, plugins, and particularly the database. This will allow you to restore content if necessary.

A good Website Development Company will always put backups and version control first, employing tools such as Git for monitoring development changes.

Install and Set Up Craft CMS

Install Craft CMS on a staging server. This is where your new website will be developed and tested. Craft’s flexible section types (Channels, Structures, and Singles) enable you to recreate and enhance your old content structure.

Make decisions regarding custom fields, asset volume, entry types, and URL format based on your business and SEO goals.

Migrate Content Safely and Effectively

There are three primary modes of migration:

  • Manual Migration: Suitable for small websites.
  • Feed Me Plugin: Best suited to import structured content in CSV or XML.
  • Custom Scripts: Best suited for large, complicated datasets.

Make sure images, metadata, tags, categories, and internal links are mapped correctly and look for slugs, permalinks, and alt text.

A professional Website Development Company in Hyderabad would also check for content so that nothing is left behind.

Copy SEO Settings and Redirects

SEO can be controlled in Craft CMS through plugins such as SEO matic or meta fields.

Important considerations:

  • Title tags, meta descriptions, schema markup
  •  Canonical URLs to avoid duplication
  •  301 redirects from old URLs to the new structure
  • Submit a new sitemap to Google and Bing

Preserving your URL hierarchy (or mapping with redirects) assists with retaining search engine rankings. This should be done by a Website Development Company with frontend and backend SEO expertise.

Rebuild Frontend Features & Design

Craft CMS allows you to create custom themes entirely no heavy third-party templates.

Make sure that your new layout is mobile-friendly, efficient, and ADA-accessible. Libraries such as Tailwind CSS or Vue.js can be easily included for a dynamic front-end.

Testing & Quality Assurance

Before going live:

  • Verify all migrated pages and content blocks
  • Link validation
  • Device and browser testing
  • SEO performance audit and structured data

A professional Website Development Company in Hyderabad will also employ tools such as Lighthouse, GT Metrix, and Web Page Test for optimization of performance.

 Launch and Post-Migration Tracking

After verification, replace DNS records to point to your new host. After launch, track:

  • Google Search Console for crawl errors
  • Analytics for changes in behaviour
  • Site speed and uptime

Optimize using real user data. Keep an eye on bounce and conversion rates to make sure they are better than the previous site.

Why Choose Maven Group?

We at Maven Group are experts in CMS migrations with custom solutions involving low downtime and optimal SEO retention. As a top Website Development Company, we ensure each migration is executed with technical care and future success in focus.

Whether you need customization, improved performance, or an enhanced content system, Maven Group facilitates your digital transformation journey.

Final Thoughts

It seems intimidating to migrate from WordPress to Craft CMS, but with professional assistance, it results in a quicker, more secure, and more customizable website. With a seasoned Website Development Company in Hyderabad, your SEO and data are protected while your business is set for scalable growth.

Write your next digital chapter with clarity and transcend the boundaries of conventional platforms.